Magazine on Mastitis and Milk quality for the dairy professional | Partnerships

M²-magazine, the magazine on mastitis and milk quality for the dairy professional, brings global information, highlights and news related to mastitis and milk quality, from a global perspective and flavored with local facts and figures, and with a scientifically sound basis.

TOPICS THAT ARE COVERED ON A REGULAR BASIS: research updates, interviews, reports, project updates, overviews and trends in milk quality and mastitis prevalence/incidence worldwide, advisor@work, vet@work, producer@work, review papers (FOCUS), management, hot topics, summaries of conferences, meetings, and seminars, and so much more!


ABOUT

M²-magazine is an effort shared by M-teamUGentMEXcellence BV. We have brought together our experience, energy, passion and networks to publish this international magazine.


M² AUDIENCE

  • A community of 10.000 dairy professionals form around the world (dairy farmers, researchers, veterinarians, consultants,  people involved in agribusiness, …)
  • Exclusive partnership: All members of the National Mastitis Council have been granted a premium access to the M²-premium content.
  • Grant your clients a premium login. Let’s get in touch regarding the possibilities of a partnership.  (Contact form below this page)

OVERVIEW

Cross mediaPrinted magazine, website, digital newsletter, LinkedIn & Facebook page
Frequency– Print: 3 print issues a year (April, September & December)
– Newsletters: 26 mailings a year
– Website: updated on weekly bases | m2-magazine.org
LanguageEnglish
PrintApproximately 500 copies (subscribers and targeted audiences including KOLs at international meetings, seminar, conferences, … worldwide)
NewsletterNearly 6.000 subscribers worldwide
AudienceDairy professionals (dairy producers, researchers, veterinary practitioners, consultants, people involved in agribusiness …)
Subscriptions1) M²-membership types: DIGITAL, PREMIUM
2) NEW!M²-instutional subscriptions |Applicable to universities and graduate schools (More info)

SCHEDULE | FORTHCOMING “PRINT MAGAZINE

Magazine #Deadline adv. material – Release datePlatform
M²-magazine 3/2022 – #34 01/12/2022 – 15/12/2022Magazine
M²-magazine 1/2023 – #3520/02/2023 – 07/03/2022Magazine
M²-magazine 2/2023 – #3601/06/2023 – 20/06/2022Magazine
M²-magazine 3/2023 – #3723/11/2023 – 12/12/2022Magazine

PARTNERSHIP POSSIBILITIES

1) DEDICATED PARTNER PAGE ON THE WEBSITE | € 10.000/year

This partnership includes:

  • Your company (or brand) logo will be present on the M²-magazine homepage and also below every post during the period of the partnership. The logo contains a link to your dedicated partner page.
  • A dedicated partner web page will be created for your company with a direct click-through possibility towards your company’s website.
    • You will find all your content on your dedicated partner page. This page will also be SEO optimized.
    • You will be able to show 12 news items/year on your dedicated partner page. Therefore you will be forming a team with our editorial staff. Our website marketeer will be in contact with you, so you will be able to manage your content posts.
    • These advertorials will also be sent to our M²-audience.
celebrating M2-magazine

With this year-round collaboration your company profits from a large online reach of a specific audience of mastitis and milk quality specialists.


2) ADVERTING POSSIBILITIES IN THE PAPER MAGAZINE

TypeFee for advertising in a single issueSize net (mm)Extra bleed needed for print advertisements:
1/1€ 4.000297 x 220+3 mm on all sides
1/2€ 2.300128 x 184+3 mm on all sides
1/4€ 765128 x 90+3 mm on all sides
COVER€ 4.500297 x 220+3 mm on all sides
Technical guidelines
  • Print-ready PDF-file for advertisement in M²-magazine
    • High resolution images 300 dpi
    • CMYK
    • + crop marks and registration marks

3) DIGITAL GROUP SUBSCRIPTION per 100 subscriptions [NEW! ] | € 2.000 /year

Get a package of 100 digital subscriptions to access all content available on the website for a whole year for your best clients.
M²-magazine will host this service for you by sending out the introductory mail and by mentioning your generosity.
EXTRA: Your company logo will also appear on the homepage of M²-magazine

4) A ONE TIME DEDICATED NEWSLETTER | € 1.500 / newsletter

  • Your message will appear in on the website and will be included in a single post newsletter.

5) DIGITAL CHINESE NEWSLETTER (NEW) | € 500 / newsletter

The M²-crew has entered into a new venture with premium partner DeLaval in reaching out to Chinese dairy farmers and managers and their advisors. We do so by publishing an all new Chinese  M ²-newsletter showing that, even more than before, we are committed to transferring knowledge on mastitis and milk quality from around the world.

LanguageMandarin
Frequency3 times a year
Distributed on– M² website (https://m2-magazine.org/chinese-newsletter)
– Chinese DeLaval website
– WeChat
In partnership withDeLaval
Your logo or brandIncluding your visual in the chinese newsletter

BANNER FORMATS

  • Website banner formats: 728×90 (leader board & inline advertising), 468×250 (inline advertising)
  • Newsletters banner formats: 728×90 (banner), 468×250 (banner)

CONTACTS

  • Product management, adverts and partnerships – Sarne De Vliegher – tel. +32 473 92 39 75 – Sarne.Devliegher@UGent.be
  • Coordinator (website, newsletter & online) – Gregori Skatchkoff – tel. +32 (0) 477 60 20 17 – m2magazine@cumulusmedia.be
  • Publisher – MEXcellence BV – info@m2-magazine.org

Contact us for more info about advertising & partner programs in M²-magazine or on the M²-website & M²-newsletters.
We will be delighted to present you a tailor-made multimedia proposition.